MimiJohn
Online mattress, adjustable-base, and bedding store with a custom storefront and business operations tools.
mimijohn.com ↗Builder · Operator · Customer advocate
Practical products.
People-first leadership.
I combine hands-on, AI-assisted product development with real-world sales and operating leadership—including managing six Redfin agent teams, approximately 70 agents, across Los Angeles.
Open to full-time roles in product, technology-enabled operations, customer experience, and business development.

Real-world experience. Hands-on product building.
01 / About
I combine hands-on, AI-assisted product development with a career in real estate, insurance, and business leadership. I have designed, built, and launched web products spanning e-commerce, listing marketing, email forwarding, and CRM. I have also led agent teams at Redfin and founded Address.com. My strength is connecting what customers need with the systems and teams that deliver it.
I bring the perspective of someone who has sold, managed, trained, and built—not just planned. I am interested in teams where that combination can make a useful difference.
02 / Featured experience
October 2010 – April 2016
Los Angeles Area Manager
Team Lead · Senior & Field Agent
03 / Selected projects
My own web products and concept sites, spanning e-commerce, SaaS, and customer workflows. In-progress work is clearly marked.
Online mattress, adjustable-base, and bedding store with a custom storefront and business operations tools.
mimijohn.com ↗AI-assisted listing-marketing platform for enhanced property photos, narrated videos, flyers, and shareable listing pages.
phonesnaps.com ↗Personalized email forwarding that sends mail from an address.cc address to an existing inbox.
address.cc ↗Customer relationship management for salespeople, with contacts, follow-ups, and sales materials in one place.
crm.address.cc ↗Restaurant ordering prototype for pickup, catering, and group orders. Payments are simulated.
cafe.ventioutlet.com ↗A holistic-living website with product discovery, reviews, and a planned video podcast.
holisticage.com ↗Family video check-in concept, with private account and session areas.
bedeye.com ↗Property-photo editing website built around real estate marketing.
phonetopro.com ↗Real estate photo-editing website for presenting properties.
peanutsgalleries.com ↗04 / Capabilities
05 / Career
Business ownership, real estate, insurance, and operations. Full responsibilities, achievements, and awards are in my résumé.
Advised clients on financial planning, life insurance, retirement strategies, and investment options.
Assisted clients with Home, Auto, and Business policies to protect assets and ensure proper coverage.
Represent buyers and sellers across Santa Barbara and greater Los Angeles, including luxury and multimillion-dollar transactions.
Built a listing-marketing platform that turns agents’ phone photos into enhanced photos, video, and flyer-ready marketing; designed the product workflow, billing, and automated email, and onboard paying agent clients.
Founded and operated a virtual property tour business; secured 89 Realtor accounts in the first 9 months and generated over $200,000 in revenue; developed hosting for property “vanity” websites.
Oversaw $150 million in residential and commercial real estate and 500 tenants; managed collections, payments (insurance, mortgages, taxes, expenses), and service contracts for cleaning, maintenance, and security.
Created the business plan and scaled to over 1,000,000 nationwide dial-up users; directed operations, finance, accounting, marketing, and sales; reported to investors and board.
Managed $100+ million in real estate holdings with a team of 5; prepared annual budgets for the company and 85 properties.
06 / Let’s connect
I’m open to full-time opportunities that combine product thinking, practical technology, team leadership, and customer experience.